Articles on: Bundles

Creating Bundles

Build volume discounts and BOGO deals in minutes




Quick Setup


  1. Create — Click Create Bundle in dashboard
  2. Configure — Choose type, add products, set discounts
  3. Style — Pick colors and customize appearance
  4. Activate — Publish to make live on your site




Volume Bundles


Reward customers with increasing discounts for buying more. Perfect for consumables, supplements, clothing, and products customers buy repeatedly.


Volume bundle with tiered pricing


How Volume Bundles Work


Product Image — Shows what customers are buying (automatically pulled from your Wix store)


Tier Options — Multiple quantity tiers with progressive savings:


  • Single: Regular price baseline
  • 2-Pack: 10% discount (badge: "Most Popular")
  • 3-Pack: 15% discount (badge: "Best Value")


Custom Text & Badges — Guide customer decisions with promotional badges on your best offers


Savings Display — "You save 10%" clearly shows the discount amount


Price Comparison — Discounted price + strikethrough original price


Color Swatches — Variant selection when products have multiple options (colors, sizes)


CTA Button — "Add to Cart" button with customizable text and colors


Use cases:


  • Bulk purchases (protein powder, supplements)
  • Multi-packs (t-shirts, socks)
  • Wholesale pricing
  • Family/household quantities




BOGO Bundles


Offer free items when customers purchase a certain quantity. Perfect for promotions, clearance sales, new product launches, and gift-with-purchase offers.


BOGO bundle - buy one get one free


How BOGO Bundles Work


Custom Text Header — "Buy more save more" or any text that matches your brand


Tier Selection — Radio buttons let customers choose their deal:


  • Buy 1 Get 1 Free: 50% savings
  • Buy 2 Get 3 Free: 60% savings


Savings Badge — Auto-calculated percentage (Save 50%, Save 60%)


Variant Selection — Size/color pickers for each item in the bundle


  • Per-item mode: Different variants for #1 and #2 (shown in image)
  • Single mode: Same variant for all items
  • Hidden mode: No selection needed


Discounted Price — Shows new total price with strikethrough original


CTA Button — "Add to Cart" button adds all items (paid + free) to cart automatically


Use cases:


  • Promotions (Buy 2 Get 1 Free)
  • Inventory clearance
  • New product launches
  • Gift-with-purchase campaigns
  • Holiday sales




Bundle Editor


Bundle configuration editor




Configuration Guide


1. Bundle Details


Name your bundle (for your reference only)


  • Use descriptive names: "Summer BOGO Socks"
  • Include product and type
  • Add dates for seasonal offers


Choose bundle type


  • Volume or BOGO
  • Cannot change type after creation without losing settings




2. Product Visibility


Select products that will show this bundle


  • Add one or more products
  • Widget appears on each product's page
  • Volume/BOGO require specific products (not "all products")




3. Configure Tiers


Volume: Set quantity and discount per tier


  • Start with 2-3 tiers
  • Tier 1: Usually no discount (baseline)
  • Tier 2: 10-15% off (make it "Most Popular")
  • Tier 3+: 15-20% off (make it "Best Value")


BOGO: Set buy quantity and free quantity


  • Buy 1 Get 1 Free = 50% savings
  • Buy 2 Get 1 Free = 33% savings
  • Buy 3 Get 2 Free = 40% savings


Add badges like "Most Popular" or "Best Value" to guide customers


Include free gifts (optional) like samples or accessories




4. Discount Names


What customers see at checkout


Templates available:


  • Volume: "10% off 2 items", "Buy 2, Save 10%"
  • BOGO: "Buy 2 Get 1 Free", "33% off when you buy 3"


Use placeholders: {qty}, {discount}, {buy}, {getFree}, {save}


Keep under 50 characters




5. Widget Styling


Theme Presets: 8 pre-designed color schemes


  • Indigo, Emerald, Rose, Amber, Purple, Slate, Crimson, Teal


Customize:


  • Background and border colors
  • Text colors (primary, price, discount)
  • Badge colors and styles
  • CTA button text and colors
  • Border radius (0-24px)


Header toggle: Show/hide "Buy more save more" text


BOGO variant mode:


  • Per-item: Different size/color for each item
  • Single: Same variant for all items
  • Hidden: No variant selection (fastest)




6. Preview


Live preview panel updates as you configure


  • Switch between products
  • See exact customer view
  • Test before activating


Widget customization options




Save Options


Save as Draft — Configuration saved but not live


  • No discount rules created
  • Widget doesn't appear on site
  • Perfect for testing




Save & Activate — Bundle goes live immediately


  • Creates Wix discount rules
  • Widget appears after publishing site
  • Discounts apply at checkout




Quick Tips


  • 💡 Start Simple — Begin with 2-3 tiers. Test and adjust.
  • Use Badges — "Most Popular" guides decision-making
  • 🎨 Match Colors — Widget should feel native to your store
  • 🧪 Test Discounts — Try 10%, 15%, 20% and see what works




Next Steps


Updated on: 11/06/2026

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